SALES AND CUSTOMER GROWTH
Salesforce AIforce Makes the Agent the Enterprise UI — and Forces a Pricing Question
At Dreamforce 2026, Salesforce introduced AIforce, a strategic umbrella brand that signals a fundamental shift in how enterprise software is consumed. Rather than forcing users to navigate traditional dashboards, Salesforce is effectively turning the agent into the user interface. By bringing data, workflows, and business logic directly into external environments like Claude, Slack, and Lightning, […]
SAN FRANCISCOSALESFORCEMARC BENIOFFSLACK